NCCF is delighted to report another successful year of the Chairman’s Challenge, our grassroots campaign to boost community grantmaking across the state.
The November campaign brought in nearly $350,000, according to Beth Jenkins, NCCF vice president for development. “This year’s campaign once again produced solid results,” she said. The sum has been proportionately divided among participating affiliates’ local grantmaking endowments.
Nearly $226,000 was received in donations to affiliates, with a generous match provided by First Citizens Bank and several anonymous donors. Nearly 1,000 individual gifts were received from people who wanted to support their local affiliates.
Remarkable is the campaign’s three-year total of $877,800, according to Jennifer Tolle Whiteside, NCCF CEO and president. “That our state’s citizens have given almost a million dollars in three years through a series of local, personalized campaigns is amazing,” she said. “It speaks so well of our affiliates’ work in their communities and the generosity of our citizens.”
The campaign is largely conducted through local letters personalized by affiliate advisory board members to their friends and neighbors. Many boards literally sit around a table and write personal notes to the recipients they know, Jenkins said. “People respond to local giving when the ‘ask’ is from the heart and for a great cause,” she added.
The Foundation also augments the localized letters with an e-blast that provides an online giving option. The number of online giving gifts increases every year, according to tracked metrics.
While most affiliates participated and can report solid results for 2015, a few can share bragging rights:
“Community grantmaking is the heart and soul of our affiliate work,” Tolle Whiteside said. “It is so gratifying to see this steady growth in the endowments that support that work.”